Monday, March 24, 2008

The Mystery Behind the "Refreshing"


Ever wonder what compels Disney to redo perfectly legitimate attractions? Most of the unnecessary reimagineering projects are a direct result of years of neglect. The greatest example of this is Space Mountain at Disneyland Paris. De la terre a la Lune was an amazing attraction when it opened, but after many years of neglect most effects stopped working, the ride got rough, and the exterior looked terrible. The only way to justify spending money to fix the ride was to change things up so that the redo could be marketed to increase attendance. Thus, Space Mountain Mission 2 was born, and the most unique Disney mountain ever is no more. They could have spent money on fixing the effects, but there would be no profit in that.
At Disneyland, the only way to justify closing their Space Mountain for a complete track replacement for two years was if they changed things so it could be promoted.
At Walt Disney World, many attractions such as the Haunted Mansion, Pirates of the Caribbean, and Spaceship Earth have shared similar fates. They were allowed to rot so miserably that the only way management would be willing to spend enough money to fix them was to change them enough to market them as new. Thus we have changes both positive (Haunted Mansion) and negative (Pirates and SSE). It's a Small World at Disneyland will share a similar fate.

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